Digital marketing is the marketing and advertising of goods and services through digital channels like websites, social media, E-mail, search engines and through mobile apps to the interested customers. Digital marketing is all about online digital marketing which encompasses all the online marketing strategy that uses online media or the electronic devices.
In the context of Nepal, Digital marketing and advertising is the newest trending marketing in Nepal. Digital marketing puts all the online digital marketing in the online or digital platforms. Online Digital marketing is all about the online marketing strategy that helps to connect products with the targeted customers.
Nowadays most of the people go to online if they need to purchase any goods or services. Online Digital marketing is increasing rapidly in Nepal. People nowadays are being more aware about all the benefits of digital marketing and advertising to grow their business and organizations. We can see small shops are also creating their own online marketing strategy to grow their business and to reach to the targeted customers. Before Online Digital marketing was started in Nepal people used to do lot of struggle in doing marketing.
We cannot even imagine our life without online digital marketing in Nepal. Most of the people are now depended in Online marketing strategy. Digital marketing and advertising will help business and organization to reach to the targeted audience. By using Online marketing strategy less manpower and resources are used which is more cheaper than traditional marketing. Competition is increasing more and more in the organizations and business in Nepal.